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BMW Give Samsung VR Test Drives at CeBIT 2015



/ 2 years ago

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The wind in your hair, the roar of the exhaust, the trip to the hospital when you skid your knee… this setup has none of that. The BMW booth at CeBIT 2015 has gone virtual, putting Samsung VR headsets on riders, letting them sit on the throne of a new BMW bike and experience the sights and sounds of the new bike. While this isn’t a replacement for a real test-drive, it’s a great way of quickly exploring the options a bike offers, more so than simply looking at it in a showroom. This could a be a great way to learn more about each vehicle before you decide which one you really want to take out on the road and, of course, which one you would want to buy.

It was also pretty funny watching people ride bikes without going anywhere, like a grown up version of the kids rides they have in shopping centers.

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