Facebook Video Ads Delayed Till 2014




/ 10 years ago

facebook-video-ads_perennialtech_com

The discussion about video adverts coming to Facebook seems to have been occurring forever and if AllThingsD have got their sources right then we can expect this discussion to last well into next year. Apparently the implementation of Facebook video adverts has now been delayed (again) until 2014 after the Winter 2013 launch was pushed back by Facebook.

The reason for the delay is apparently because Facebook wants to ensure it minimises annoyance to its users. Facebook has recognised that these adverts could potentially turn users away to rival social media platforms so is treading carefully. Facebook is still collecting user feedback based on the trial of auto-playing non-commercial videos it started in September. This feedback will then be used to ensure that the final video advertisement product is both as effective and user friendly as possible. Facebook’s video advertising is expected to be a huge earner giving advertisers access to hundreds of millions of users. Facebook are expected to charge some pretty hefty premiums for the right to play video adverts on their site.

Facebook first displayed news feed video advertisements prototypes back in December 2012 and originally pledged to launch them in the second half of 2013.

Image courtesy of Perennialtech.com


Topics: , ,

Support eTeknix.com

By supporting eTeknix, you help us grow and continue to bring you the latest newsreviews, and competitions. Follow us on FacebookTwitter and Instagram to keep up with the latest technology news, reviews and more. Share your favourite articles, chat with the team and more. Also check out eTeknix YouTube, where you'll find our latest video reviews, event coverage and features in 4K!

Looking for more exciting features on the latest technology? Check out our What We Know So Far section or our Fun Reads for some interesting original features.

eTeknix Facebook eTeknix Twitter eTeknix Instagram eTeknix Instagram
  • Be Social With eTeknix

    Facebook Twitter YouTube Instagram Reddit RSS Discord Patreon TikTok Twitch
  • Features


Send this to a friend
})