According to Sweclockers the GTX 780 Ti will be priced at the same level as the GTX 780 currently is in order to compete more effectively with the AMD R9 290X. Apparently the GTX 780 Ti will cost $649 to compete with the AMD R9 290X which is expected to be priced in that same region. The GTX 780 will then be cut down from $649, probably to somewhere in the region of $550-600, to allow it to compete with the AMD R9 290 which will be priced a bit lower than the R9 290X.
Of course no one really knows what AMD’s pricing strategy for the R9 290X and R9 290 is yet and Nvidia cannot respond with price cuts until it knows. If AMD opts for $649 for the R9 290X like widely speculated then the R9 290 will likely be $100 cheaper than the R9 290X, mirroring how AMD spaced the HD 7970 and HD 7950 out by $100 on launch in 2011, meaning $649 and $549 respectively. This would mean Nvidia’s $649 GTX 780Ti would compete with the R9 290X and the GTX 780 would compete with the R9 290.
Ultimately, we won’t know for sure until the R9 290X and R9 290 graphics cards are released. When Nvidia announce price cuts we’ll bring you the news as soon as possible so stay tuned for that.
Image courtesy of Nvidia