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Xbox One Sells 1 Million Within 24 Hours, But Is It A Hollow Victory?



/ 3 years ago

Xbox_One_NZ_launch2

Microsoft have good reason to celebrate today as the Xbox One gets off to a stellar launch, and yes there have been a few reports of broken units, faulty software and so on, but this is not uncommon for nearly any hardware launch these days. Minor bumps aside, Microsoft have shifted 1 million Xbox One hardware units within 24 hours, matching the hefty sales target set by Sony last week.

This is obviously a great achievement and a solid start for the console, but it didn’t exactly sell as well as the PlayStation 4 did when you look at the numbers a little closer. The Xbox One sold that million units in Australia, Austria, Brazil, Canada, France, Germany, Ireland, Italy, Mexico, Spain, the U.K., U.S., and New Zealand combined. The PlayStation 4 did it in the US and Canada alone, that’s 11 more countries than the PlayStation 4 and Sony have yet to play their biggest hand.

There is no doubt these consoles will both sell in astronomical figures, but Microsoft have just launched on their home turf, as well as many other countries. Sony have their European launch this weekend and their biggest market, Japan hits next year, something that should pick up sales after the Christmas chaos has died down.

So sure, the PlayStation 4 is technically in a better position at the moment, but it did have a minor head start as well as a lower price and this is a marathon, not a sprint. Who will win in the end is anyone’s guess.

Thank you Techcrunch for providing us with this information.


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  • Conor Rose

    Except they launched in the USA and Canada, 2 very large population countries. Add up ALL the people in the countries the Xbox One is out in, then you’ll see that the population is very similar. -_- C’mon guys

    • Jason

      “[…], but Microsoft have just launched on their home turf, as well as many other countries. Sony have their European launch this weekend and their biggest market, Japan hits next year […]”
      I advise to try to focus on this particular part of the sentence and think a bit.

      • Conor Rose

        I think you failed to see the point, EU and Australia aren’t USA and Canada, so go ahead and compare them when Xbox is released in the USA and Canada and PS4 release in EU and Australia!

        • Jason

          I m not quite understanding your point, but what I mean to say is that, Sony’s key market isn’t NA (Canada and US), but still they managed to pull off similar numbers as Microsoft in just one part of the world, in the same amount of time, whereas Microsoft made these numbers in almost the entire world. Microsoft has 50% more buyers in the US than Sony (at least, with the PS3 and the Xbox 360 results).
          If I may make it a bit easier to understand:
          Xbone: 1.000.000 units sold in (+/-) 100% of the world.*
          PS4: 1.000.000 units sold in (+/-) 33% of the world.*

          *(In one day)

          • Conor Rose

            Okay, my bad… I didn’t see the US bit, they did it in a weird order XD

        • John Norman

          Conor Rose you might want to read it again the figures already include the USA and Canada!!

          • Conor Rose

            I am sorry bud, didn’t see the USA and Canada hidden in their -_- My bad 🙁