Acer has known to be struggling in recent times and you only have to look at the figures below to see how significant the decline has been. Acer have seen a huge slump in sales over the past few years and they have done significantly worse than all other PC vendors. The Register reports that Acer is now ready to say adios to Windows to take a bold new strategy.
“We are trying to grow our non-Windows business as soon as possible. Android is very popular in smartphones and dominant in tablets… I also see a new market there for Chromebooks…For the PC industry, I haven’t seen light at the end of the tunnel. First, we have to sustain our market share and protect our bottom line … and by doing tablets and smartphones right, we can be prepared for the day after tomorrow”, said Acer President Jim Wong.
Acer has more or less been at loggerheads with Microsoft for the past few years. It has attacked Microsoft for the Windows 8 operating system creating lacklustre sales and poor overall financial performance for many Microsoft partners. Furthermore it also attacked Microsoft’s decision to start producing hardware, notably the Surface tablets, accusing Microsoft of trying to steal market share of its partners.
Image courtesy of Acer
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