AMD today announced the launch of its latest AMD E-Series Accelerated Processing Unit (APU) platform. Designed for essential notebook and desktop personal computers which meet basic performance needs at accessible price points, the 2012 AMD E-Series APU enables long battery life and a best-in-class entertainment and media experience, while striking a balance between energy efficiency and unique innovations for brilliant high definition (HD) entertainment.
“In 2011, we showed the industry you could get discrete-level GPU power in a notebook without added power consumption or cost, resulting in the most successful notebook platform in AMD’s history,” said Chris Cloran, corporate vice president and general manager, AMD Client Business Unit. “Today we raise the bar even higher with our latest APU offering. Our 2012 AMD E-Series APU gives consumers a visually superior choice for everyday performance with the latest graphics technology and nearly three hours more battery life than the competition.”
Formerly codenamed “Brazos 2.0,” the 2012 AMD E-Series APU is the feature-rich update to the most successful AMD notebook processor platform ever. Unique benefits of the new platform include:
Accelerated Experience
Thanks to the compute capabilities in AMD Radeon HD graphics, major Web browsers such as Internet Explorer 9, Mozilla Firefox and Google Chrome offer an accelerated Web experience on the new AMD E-Series APUs. AMD has collaborated with Microsoft to optimize the new AMD E-Series APUs for key features in Microsoft Windows 8 to help improve the overall experience. Optimizations for HTML5 and full support for the new Metro user interface will help accelerate new Metro-based apps developed for Microsoft’s newest operating system.
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