Apple and Developers Release Special (RED) Apps
Ryan Simmons / 3 years ago
Apple and a number of its high profile App Store developers have released special apps in support of AIDS charity (RED).
Apple itself has released an updated (RED) version of GarageBand on iOS, informing users that by buying the app’s musical loops pack, 100% of the proceeds will go towards (RED)’s efforts to fight TB, Malaria and AIDS. The app also has a new (RED) themed icon, seen above.
A number of high profile third party apps and games have also joined in, with popular game Monument Valley adding a special (RED) level and with drawing app Paper also throwing in a (RED) icon and theme.
(RED) is a charity created with the intention of getting companies to release specially themed products with which the proceeds are donated to the fight against HIV/AIDS. Apple is the charity’s biggest contributor, donating over $60 million.