Apple Raised $20 Million For (Product) RED




/ 5 years ago

Screen Shot 2014-12-18 at 08.28.29

In an e-mail to employees, (seen by Re/code) Tim Cook said that the company had raised a total of $20 million for AIDS charity (Product) RED.

Apple had a massive campaign for the charity centred around World AIDS Day in November. The App Store was taken over by (RED) (literally) with a countless number of high profile apps donating all or some of their earnings to the effort. For World AIDS Day itself, a percentage of all profits made by Apple on all products sold on its online store was donated to (RED).

“I’m thrilled to announce that our total donation for this quarter will be more than $20 million — our biggest ever — bringing the total amount Apple has raised for (PRODUCT) RED to over $100 million,” Cook wrote. “The money we’ve raised is saving lives and bringing hope to people in need. It’s a cause we can all be proud to support.”

The money raised during this campaign brings a total donation of $95 million over the period that Apple has supported (RED).

Source: Re/code Via: MacRumors 


Topics: , , , , , , , ,

Support eTeknix.com

By supporting eTeknix, you help us grow and continue to bring you the latest newsreviews, and competitions. Follow us on FacebookTwitter and Instagram to keep up with the latest technology news, reviews and more. Share your favourite articles, chat with the team and more. Also check out eTeknix YouTube, where you'll find our latest video reviews, event coverage and features in 4K!

Looking for more exciting features on the latest technology? Check out our What We Know So Far section or our Fun Reads for some interesting original features.

eTeknix Facebook eTeknix Twitter eTeknix Instagram eTeknix Instagram

Check out our Latest Video

  • Be Social With eTeknix

    Facebook Twitter YouTube Instagram Reddit RSS
  • Latest Video

  • Features

  • Poll

    Do You Overclock Or Run At Stock?

    View Results

  • Archives


Send this to a friend