ASUS Controlled 40% of The Gaming Monitor Market in 2015
John Williamson / 2 years ago
The gaming monitor market incorporates a huge array of display technologies, screen sizes, and a host of other unique selling points. This allows the end-user to select a product which suits their specific requirements and most importantly, their budget. Whether you’re opting for a 16:9 144Hz TN 1920×1080 panel, or 21:9 60Hz IPS 3440×1440 monitor, there’s something to suit everyone’s taste. ASUS’ Republic of Gamers range has proved to be a popular choice due to the unique styling and large choice of models. For example, the original ROG Swift opted for a TN panel with 144Hz refresh rate to offer impeccable response times. As a result, professional gamers found it to be the perfect balance between visual quality and responsiveness. Since then, ASUS has released an IPS model, and a more budget-friendly FreeSync edition.
It’s no surprise that according to sources close to DigiTimes, ASUS accounted for 40% of gaming monitor sales in 2015:
“The sources estimate that worldwide gaming monitor shipments will reach at least 800,000 units in 2015 with Asustek accounting for 40% of the volume thanks to strong sales in Europe, North American and Taiwan.”
Traditionally, ASUS has focused on producing high-end 16:9 displays, but this changed with the PG348Q. This particular monitor utilizes a 3440×1440 IPS panel and adopts a very unusual aesthetic design. Unlike many 3440×1440 screens, the monitor supports G-Sync and a 100Hz refresh rate. As you might expect, this unbelievable display costs in the UK just shy of £1000 and designed for very expensive systems. Personally, I love the 21:9 aspect ratio and feel this is the perfect monitor especially with the curved display. Sadly, It’s slightly out of my price range and I’m perfectly happy with a non-curved 60Hz 3440×1440 monitor. Hopefully, the success of ASUS’ monitor range will reduce prices and enable the company to make cheaper options. One area they do need to keep working hard on is the RMA process which requires greater Quality Control.