Categories: News

EA Grosses More Than Double From Extra Content Than Full Games

EA, Activision and Ubisoft have implemented a huge array of microtransactions into full priced game releases. Although the anger appears to be targeted towards EA due to the eye-watering price of various digital deluxe pre-order packages. One notable example is Star Wars: Battlefront which retails for £49.99 and already has a season pass to its name. Even more absurd, there is a listing which contains the DLC for an insulting £104.98; for those of you in the USA, this equates to $162.42.

Consumers are sick of major publishers pushing microtransactions and ridiculous pricing. However, the latest financial stats from EA illustrate the financial benefits of “Extra Content”. Rather worryingly, EA grossed more than double from additional content compared to digital games. Clearly, this doesn’t include retail sales but emphasizes how much money people are spending on DLC and microtransactions.

Microtransactions in full priced games have become the norm and the full experience rarely costs £49.99. This is a crying shame, as micro-payments were originally designed to be used on free-to-play titles. Major publishers are a business and they will keep implementing things which increase their profit margins. However, in the long-term, I’m unsure if this anti-consumer policy will come back to haunt them.

Have you ever paid for a microtransaction?

John Williamson

Disqus Comments Loading...

Recent Posts

XPG GAMMIX D20 DDR4 Memory Review

I've said it many times now, but it's really quite tricky to find a bad…

3 hours ago

Uri Geller Allows Nintendo to Use Kadabra Pokémon Again

In something that has undoubtedly represented one of the most bizarre pieces of gaming news…

5 hours ago

Nvidia Issues Correction on RTX 3070 Giveaway

Nvidia recently launched a competition where through a few little simple steps on your Twitter…

5 hours ago

Forza Horizon 5 Might be Released Before MotorSport 8

Following the official announcement of Forza Motorsport 8(?) for the Xbox Series X back in…

5 hours ago

Japan Uses Remote Control Robots to Address Labor Shortage

If there is a problem that could potentially be fixed with robots, then it's not…

6 hours ago

Watch Dogs: Legion Nvidia Performance Analysis

The first Watch Dogs game launched with plenty of controversy surrounding its graphics. It was…

6 hours ago