Facebook Acquiring The Masquerade App In Hopes Of Rivaling Snapchat

When it comes to socialising with technology, few haven’t heard of Snapchat. The popular mobile app has over five and a half million reviews average at 4 stars for the popular app. It looks like another social giant will be stepping into the ring though with Facebook acquiring the Masquerade app in hopes of stealing some of Snapchats thunder.

Masquerade (MSQRD) provides similar features to Snapchat, but like its name has a very particular focus. While Snapchat lets you “face swap”, taking your friends face and switching its place with your own, Masquerade can do that with a list of prepared “masks”. From a tiger or a monkey to your favourite celebrities, if you are a looking at swapping faces the App has what you need.

This is only Facebook’s first step, with plans being reported to integrate this technology into the Facebook toolset. Don’t worry if you are a user of Masquerade because the App will remain a free standalone app, it just means that you could soon swap out your friends faces for a monkey or Leonardo DiCaprio at the Oscars.

In a post on their website Eugene Nevgen, CEO of Masquerade, stated that even with they’re partnering with Facebook they will “keep adding fun features”.

Image courtesy of MaximOnline.Ru