IDC Publish Report Of Top PC Makers For 2013

/ 4 years ago


The recent 3Q13 report was published by research firm IDC, it listed the top five PC makers for the last quarter and it did so by working out who had shipped the most units. The company does also keep a revenue count, but since that never lines up with reported financials it has been all but useless information.

When you rank the companies by their unit shipments we see the following.

  1. Lenovo
  2. Hewlett-Packard (HP)
  3. Dell
  4. Acer
  5. Asus

This list is a big deal for these companies and any and all statistics of big companies such as these are vital for investors too, so having the right information is extremely important, but according to Forbes it isn’t the list you should be looking at.

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Since IDC has no way of knowing what the mix of products is, knowing that 1 million units shipped with essentially little or no knowledge of the unit price, or how many of each product type sold is worthless information.

For the tech industry, units shipped is more than enough, especially for a company that may only make graphics cards and can say “we shipped 100,000 graphics cards” or “we shipped 1 million systems this quater” that much is fine, but it is still no indication of revenue. When we take a look at revenue ranking, the line up changes quite quickly.

  1. Apple
  2. Dell
  3. Lenovo
  4. HP
  5. Acer

Thank you Forbes for providing us with this information.


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