YouTube’s New Subscription Based Music Streaming Service Rumours

Since the birth of the website, YouTube has primarily been used as a music streaming service without directly being a music service. Artists saw the popularity of YouTube rising and began releasing their music videos onto the site, allowing users to listen to their tracks outside of already existing music services such as Napster (at the time).

Reports have shown that the teenage population that use YouTube to listen to music rarely watch the videos but simply have the music playing in the background whilst doing other things online, and only swapping back to YouTube to change tracks. YouTube MP3 rippers were increasing in popularity which allows users to convert videos into MP3 tracks which can then be played locally instead of having to be online to listen to it, which came at a deficit to Google’s advertisers as their ads weren’t being viewed or simply being blocked by services such as AdBlock.

Rumours have been floating around that YouTube has taken this into account and has begun to build their own music streaming service which will be in direct competition of the big boys such as Spotify and Pandora. The service will be subscription based and will allow YouTube to not only expand on their business but also enter into new markets due to the popularity of streaming services.

Will you be using a music streaming based service from YouTube if it’s available? How much will you be willing to pay monthly for such a service? Let us know in the comment section!

Thanks to Mashable for the information!