Yahoo Buys Photo Aggregator Cooliris
Ashley Allen / 2 years ago
In the latest purchase by the ambitious internet corporation, mobile photo aggregation app Cooliris has been bought up by Yahoo. The Cooliris mobile app allows users to browse, share, and view photos grabbed from multiple sources, such as Flickr and Facebook.
In a statement on their website, Cooliris said of the move, “Yahoo has a clear vision and unwavering commitment to making mobile an intuitive and effortless experience. This makes Yahoo the perfect partner for Cooliris, and we are excited to come together to bring indispensable products to a worldwide audience.”
Yahoo issued a statement to TechCrunch regarding their purchase strategy, saying, “In order to build inspiring products, grow engagement, and ultimately revenue, everything starts with having the best people to help us accelerate our transformation in our growth areas,” read the statement. “As such, we are focusing on acquisitions that align with our key growth areas: search, communications, digital magazines and video.”