AMD invest in App firm BlueStacks

AMD today announced an investment in BlueStacks, a venture-backed firm developing innovative software. BlueStacks has introduced a solution to enable Android applications to run fast and full-screen on Windows-based devices.

AMD and BlueStacks are collaborating to optimize the BlueStacks App Player for Windows software for use with tablet and notebook PCs powered by AMD APUs with AMD VISION technology. With this combination of BlueStacks software and AMD technology, consumers will be able to access their favorite Android apps on virtually any AMD-powered Windows-based device, including more than 200,000 apps currently available in the Android Market.

“Bluestacks is a visionary software company that is, seamlessly, making the emerging Android mobile apps market part of the broader computing ecosystem and enhancing such experiences on our award-winning APU platforms,” said Manju Hegde, corporate vice president, AMD Fusion Experience Program. “AMD is committed to support such game changing innovators through investment and other activity as we work together to usher in new experiences that allow consumers to enjoy the full capabilities of the brilliant graphics and computing performance enabled by AMD.”

“AMD’s investment in BlueStacks will help us to create an environment where your favorite apps can be accessed regardless of platform technology, providing greater entertainment and productivity value,” said Rosen Sharma, president and chief executive officer of BlueStacks. “Working with AMD enables us to do this faster by expanding our network of OEMs and retailers to reach a broad audience of consumers and businesses that want to get more out of Android.”

The AMD Fusion Fund program makes strategic investments in companies that are developing unique, digital consumer and professional experiences that harness the horsepower of AMD Fusion Accelerated Processing Unit (APU) products. AMD Fusion APUs deliver powerful computing capabilities plus discrete-class graphics with dedicated HD video processing on a single chip. AMD Fusion APUs are powered by AMD VISION Engine Software, with regular driver updates designed to improve system performance and stability.

BlueStacks was founded by Rosen Sharma, a successful entrepreneur who has founded several companies that have since been acquired by industry leaders such as Microsoft, Google, Citrix and McAfee. BlueStacks’ software solution was publicly showcased in AMD’s Fusion Zone at the 2011 COMPUTEX Taipei conference.

Source: Press Release