Sony Pictures Animation to Produce Emoji Film




/ 4 years ago

Emoji

Sony Pictures Animation has successfully outbid two major Hollywood studios to win the commercial rights to produce an animated movie based on Emojis. According to Deadline, the project will be written by Eric Siegel and Anthony Leondis with the latter also opting for a director’s role. Sony believes they can capture the silly, social essence of Emoji icons and make a family-friendly comedy. I’m not entirely sure how this is possible considering each Emoji represents an emotion. Surely for each character to have any emotional resonance, they have to change into another Emoji.

Despite being a completely absurd concept, it could become a runaway success as Emojis are more ingrained into popular culture. Personally, I’ve seen children sporting Emoji soft toys so there’s no reason why the film shouldn’t be a financially prudent endeavor. It does seem bizarre though and I’m guessing a lot of people will think this is an idiotic move. However, I never saw the appeal of other cult hits such as the Angry Bird franchise. Similarly, Flappy Bird, an absolutely terrible game became a surprise success and made the developer an obscene amount of money.

I do wonder the age bracket for people using Emojis on a regular basis. It’s probably much older than we think because emotions are deemed as verbal fillers and integrated into modern communication. How often do you use emotions or Emojis?

Thank you Deadline for providing us with this information.

Image courtesy of Mashable.



Topics: , , , , ,

Support eTeknix.com

By supporting eTeknix, you help us grow and continue to bring you the latest newsreviews, and competitions. Follow us on FacebookTwitter and Instagram to keep up with the latest technology news, reviews and more. Share your favourite articles, chat with the team and more. Also check out eTeknix YouTube, where you'll find our latest video reviews, event coverage and features in 4K!

Looking for more exciting features on the latest technology? Check out our What We Know So Far section or our Fun Reads for some interesting original features.

eTeknix Facebook eTeknix Twitter eTeknix Instagram eTeknix Instagram

Check out our Latest Video

  • Be Social With eTeknix

  • Latest Video

  • Features

  • Poll

    Favourite form factor

    View Results

  • Archives